In-Funded Mobile Advertising - Marketers Enlist Mobile Phones as Utility Vehicles

InnerActive provides a smart media platform for delivery of promotions
and advertising in the space of rich content mobile media.

Nov
27th

Tue

Marketers Enlist Mobile Phones as Utility Vehicles

The move to create applications comes as surveys show consumers express wariness that their cell phones will turn into another source of ad overload.